Episode #35 – How a Printed Compliance File Can Help You Win New Business
Looking for ways to demonstrate that you have a solid process in place to help plan sponsors?
In this episode of the 401k Best Practices (Ask the Experts) podcast, I’m sharing a short story* about what an advisor I worked with said was a key reason they won a $200 million dollar plan.
Mentioned in this episode:
* In the story, the Plan Compliance file was a reason cited for the advisor winning the plan (it was not the ONLY reason). There is no promise or guarantee you will win a $200 million dollar plan by simply showing up with a binder ;-)… There is more to selling than that – but it can certainly help demonstrate your value visually.